maximise efficiency of tariff inception process

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As pressure increases to create more innovative product variants in response to growing competition, and tariff migration and rationalisation moves up the agenda of the major network operators, the task of tariff inception increases in complexity. Achieving price differentiation while maintaining ARPU and margins has become a lengthy and costly process. Financial modelling and risk assessment requires significant internal resource when critical processes rely mainy on spreadsheet analysis.

The deployment of StreamFlex Tariff Modeller gives independent control to product and tariff management to model any tariff package, however complex, with 100% accuracy. Any number of customers and usage records can be modelled, from a single customer to random sample to entire customer segments comprising millions of customers. Resulting data can quickly be cross-examined to the desired level of detail, enabling competitive assessment together with operational margins including interconnect activity.

Competitor tariffs can also be modelled to finely tune new market propositions and legacy tariffs can rapidly be refined to deliver clear migration strategies while maintaining legacy ARPU values. Given appropriate access to customer usage data, one manager together with Tariff Modeller can undertake complex bulk processes with assured accuracy independent of the departmental resources and lengthy timescales normally attributed to this critical process.

Tariff Modeller is a key component of the StreamFlex Product Lifecycle product suite.

Operators will have to become more savvy in understanding their customers' lifestyles so as to aim their product portfolio at the correct segments. And be prepared to offer greater flexibility in the way that services are packaged

Dr. Jean-Pierre Aubertin

VisionGain

It is a moot point just how much of the obfuscation in an area like mobile phone tariffs is deliberate and how much is accidental

Les Hatton

CISM, University of Kingston